( Services )

Design

Logo, visual identity, print, packaging and social media design.

What Is Design?

Design is how your business looks: the logo, the colors, the fonts, the images, and every place they show up, from a business card to an Instagram post to a box on a shelf.

Consistent design makes a business look trustworthy and easy to recognize. When every flyer, post and package looks a little different, people have a harder time remembering who you are, even when the product is good.

Why It Matters

People decide whether a business looks serious in a few seconds, long before they read anything. An outdated logo or a flyer that looks homemade makes a good company look smaller and less reliable than it is. Clean, consistent design does the opposite, and it lets you charge what your work is actually worth.

Design also saves time later. With clear visual rules and ready templates, your team or any agency can make a new post, menu or banner that fits, without starting from zero and without asking you to approve every color.

Design or Branding?

Take Design if you already know what your business stands for and need it to look right. If you also need the name, the positioning or the way the brand speaks figured out, take > Branding <, which includes everything on this page.

Logo Design

A logo works like a signature. On its own it says very little. Over time, as people keep seeing it next to your product and your service, it becomes the thing they recognize you by.

  • Custom logo with variations: color, black and white, horizontal and vertical
  • Two rounds of revisions
  • Logo guidelines: spacing, minimum size, colors, and the ways the logo should never be used
  • Files in JPEG, PNG, PDF, SVG and AI

Visual Identity

Visual identity is the full set of visual rules around the logo. It makes everything you publish look like it comes from the same company, no matter who made it.

  • Everything in Logo Design
  • Color palette for screen and print
  • Typography for digital and print
  • Image style, with direction for photography and illustration
  • Patterns and graphic elements
  • Visual identity guidelines

Print and Packaging

Printed materials are often the first physical contact people have with your business, so they get the same care as the logo.

  • Business cards, letterheads and envelopes
  • Flyers, posters and billboards
  • Signage and interior graphics
  • Packaging and labels
  • Merchandise

We prepare print-ready files and can work directly with your printer, or recommend one.

Social Media Design

Templates and graphics that keep your profiles consistent, even when different people post.

  • Profile images and cover graphics
  • Post and story templates your team can edit
  • Highlight covers
  • Custom illustrations

From Our Work

Padel Bros is a premium padel club on Ada Ciganlija in Belgrade. When the founders came to us, they had a generic logo that said nothing about the place they were opening. We designed a PB monogram with a ball on a spin-like curve, a custom serif typeface, and the wall graphics and signage for the club itself. Co-founder Lazar Marković said we helped him a lot with advice and the logo. See the > Padel Bros case study <.

For RTV Bor, a local TV station, we kept the familiar spirit of the old logo but simplified it so it works on TV, social media and print, and we made new intros and transitions for their daily news show. See the > RTV Bor case study <.

How We Work

We start with a short brief: what you do, who you sell to, and examples of designs you like and don't like. We present the first concepts, you choose a direction, and we refine it through the agreed rounds of revisions. At the end you get all the source files.

Related Services

A new look usually goes live in more places than one. If your website should match the new identity, see > Web Design <. If you want people to actually see it, > Marketing < covers ads, social media and content. For more on why repetition matters more than the logo itself, read > How People Start Recognizing Your Brand <.

Questions

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Answers

We believe clear communication is the most important part of any collaboration.

This section answers common questions. If you need more info, feel free to email us or schedule a meeting.

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